Creative people collaborating on the Internet - sounds like a pitch for a new online service of piece of software, right? Well, there are creative people collaborating out there, defying the traditional idea of what a band is, who discard the restrictions of traditional commercial music distribution. John Holowach is one of these people, and produces music you can download on archive.org, and also with his band, Tryad. John kindly took the time to take part in an interview with me so we can learn more about how he works, and how he’s using new distribution methods to get his music heard, and perhaps even make some money along the way.
1. Your music is largely sample-based. What made you start writing music this way?
Well, I think it just began as a learning curve. When I was younger, I played piano and trumpet, but moved away from that, and concentrated mostly on working and editing things on the computer. After hearing songs that I thought could be approved upon through a little editing or alteration, I started remixing. After Rob Dougan’s CD Furious Angels came out, I decided to play around with remixing it, and ended up redoing the whole album in remix form, which lead to my thinking that there can be originality and innovation using things from the past. So I created “new” pieces by taking classical songs and retooling them, and slowly made my way to working on my own samples, or so severely altering other samples that they were like their own creation.
2. Do you ever use any traditional tools of the samplist, or are you entirely computer-based in your approach?
I use a microphone on occasion. Heh.
Actually, other than recording some sounds, I don’t use anything outside the computer for organization and composition.
3. Are you interested in using open source software to create music, or are you more focussed on the end result rather than the tools?
Unlike many in the Creative Commons or Open Source community, I’m not so caught up in the politics of it all. I just want to create something new and interesting, and the best way for people to hear it right now is through the use of Creative Commons licenses. As for software, I’d have no problem using an open source program, provided it gives me the sound-editing capabilities of Adobe Audition, combined with the excellence that is ACID.
4. Your band, Tryad, produces music by collaborating using the Internet. How do you achieve this? How well does it work in practice?
Surprisingly well. Then again, not knowing how a traditional band setup produces music first-hand, I can’t directly compare. However, things usually progress from one person’s song or idea or simple track, and then each person adds as is necessary. Many tracks on Public Domain began with rjmarshall’s works, then I took them and remixed then, adding new sounds, beats, etc., before sending it off to vavrek, Arna, and Ema for vocal work, as was necessary. Other times, I started with a track and rj would add his own touch to it. Then again, some were almost carbon copies of previously created tracks, with the exception of some editing and vocal work. So, there’s no strict rule with this, as it’s everyone’s creativity working in whatever way they find best.
5. Will you pursue this approach in the future?
I’m still part of Tryad, aren’t I? Heh…of course I will. It’s too easygoing an approach not to be able to effectively work in such an environment.
6. How did you meet the members of Tryad?
Just like how members of an internet-collaborated trip-hop/electronica group would meet: I found rj’s “Tinderbox” online (which was under a Creative Commons license), and thought it had great potential as a powerful song. I took it and reorganized and added a backdrop of beats, thumps, and bass, and then sent it to rj for his blessing. He loved it, and posted it online. I posted it as a part of Basement Of Broken Dreams, my first internet album, and vavrek stumbled upon it. He sent me an e-mail, asking me to sending him a high-quality track so he could add vocals. I responded that he should just work out the track and send me his vocals, then I’ll add them into it. After some work with reverb and echo and tone (not to mention organization within the structure of the song), “The Final Rewind” was born, and so was Tryad.
7. Do you perform live?
It would be cool if we did. I actually had this idea for a way for the audience to participate by having some of them clap and another part stomp their feet, etc., creating their own music right there. Unfortunately, distance is the big factor here, making it impossible for us to perform live (vavrek, Ema, and Arna are on the west coast, I’m in Ohio, and rj gives his time to the UK, Japan, and, recently, China). Someday.
8. To what degree are you influenced by the area where in you live? Are there any organisations catering towards helping people who produce music and art with liberal licenses such as Create Commons?
In my experience, the area I live has not influenced me very much. I’m certain that I, as a person, am the way I am in part because of where I live, but that really has little to do with my music. I think I was most influenced by music I’ve listened to that others didn’t know about originally, especially the likes of Rob Dougan, Moby, Paul Oakenfold (to a lesser extent), and a barrage of others, ranging from Cocteau Twins to Beethoven to Ella Fitzgerald to DJ Shadow and UNKLE.
As for if there are any organizations… Well, none in the area. I work so much online that it’s where I like to work and live, so there are plenty of places I go there. For instance, CCMixter.org, the Freesound Project (http://freesound.iua.upf.edu/) - where I’ve gone for many a sample - and so many other places.
9. How do you gauge the success of a release online?
That’s a tough one. Right now, I’m getting ready to send a barrage of copies off to CD Baby to get them digitized and onto online distribution, as well as continuing to sell CDs through Tryad.org (only $8.88, kids!). The first day, thanks to a generous mention from Cory Doctorow at BoingBoing, we immediately sold eight copies, and we just sold another recently. Is that good for an internet-only band? Who knows? Really, this is all new and different, and I think the stranglehold of the labels is starting to break-up, but we need people to help us and other bands achieve that. We’re just hearing now about a service called PlayLouder that is using a system very much like VCL (Voluntary Collective Licensing, see www.commonsmusic.com/eff.php for details) that would be a great setup and model for the future to help artists make money. This would be especially beneficial to indie artists and internet-only acts and labels, like myself and Tryad.
I think once someone finds something that works, that’s successful, we’ll have ourselves a great new way for artists - whether musicians, filmmakers, or otherwise - to express themselves and be rewarded for it. Until then, all we can ask is that you buy our CD (or, soon, buy our music from iTunes), and hope for the best.
10. Will there be more Tryad in the future?
Absolutely, absolutely. We’re already working (slowly) on our next album, tentatively titled Listen (well, that’s the title I recommended, anyway). Hopefully we’ll strike that magic again and get another “The Final Rewind” or “Witness” or “My Piano Sings (Part 4)” out of it. Until then, keep checking Tryad.org, download and enjoy the album, and, if you like it, get the CD. I promise it’ll make us work faster! *wink wink, nudge nudge*